Privacy Policy

Ver Rev Massage | Made to Heal

Effective Date: October 17, 2026

Location: Sherwood Park, Alberta, Canada

1. Our Commitment to Privacy

At Ver Rev Massage, we believe that trust, confidentiality and respect are fundamental to exceptional client care.

We are committed to safeguarding the personal and health information entrusted to us and maintaining responsible, ethical practices in the collection, use, storage and disclosure of information.

This Privacy Policy explains how Ver Rev Massage manages personal information in accordance with Alberta's Personal Information Protection Act (PIPA) and other applicable Canadian privacy legislation.

By using our website or services, you acknowledge this Privacy Policy. Where consent is legally required, we will obtain it separately or through an appropriate consent process.

2. Information We Collect

To provide safe, effective and personalized care, Ver Rev Massage may collect the following information:

Personal Information

Full name and date of birth
Telephone number and email address
Mailing or residential address, when required
Emergency contact information, when appropriate

Health and Treatment Information

Medical history and health conditions
Medications, allergies and relevant contraindications
Treatment goals, assessments and clinical notes
Previous and ongoing treatment records
Information supplied through intake and consent forms

Booking, Payment and Insurance Information

Appointment history and booking preferences
Payment and transaction details
Insurance provider information
Information necessary to submit or administer direct-billing claims

Website and Marketing Information

Information voluntarily submitted through website forms
Email and SMS marketing preferences
Subscription and unsubscribe records
Website usage information collected through applicable cookies or analytics technologies

We collect only information reasonably necessary for identified business, clinical and administrative purposes.

3. How We Use Personal Information

Personal information may be used to:

Schedule, confirm and manage appointments.
Assess client needs and provide massage therapy, manual osteopathic therapy and related services.
Maintain accurate clinical and treatment records.
Process payments, receipts and insurance claims.
Communicate important information regarding appointments and services.
Respond to inquiries, concerns and requests.
Maintain appropriate clinic operations, security and financial records.
Provide promotional communications where permitted by law and supported by appropriate consent.
Meet applicable legal, professional and regulatory obligations.

Health information collected for treatment purposes is not used to personalize marketing campaigns.

4. Client Consent

Ver Rev Massage obtains consent for the collection, use and disclosure of personal information as required by applicable law.

Client intake forms, health histories, treatment consent and relevant privacy acknowledgements may be administered through our secure booking and practice-management platform, Noterro.

Additional consent may be obtained where appropriate, including for direct insurance billing, specific treatment procedures or electronic marketing.

Clients may withdraw consent for certain uses of their personal information, subject to legal, professional, contractual and record-retention requirements.

Withdrawing consent may affect our ability to provide particular services.

5. Appointment Scheduling and Clinical Records

Ver Rev Massage uses Noterro, a third-party practice-management platform, to assist with appointment scheduling, intake forms, client communication and clinical records.

Information entered through Noterro is processed and stored in accordance with applicable contractual arrangements, privacy obligations and the platform's security practices.

Access to clinical information is restricted to authorized individuals who require it for legitimate treatment, administrative or operational purposes.

6. Payments and Direct Insurance Billing

Ver Rev Massage uses third-party payment-processing services, including Square, to facilitate applicable transactions.

Payment information is processed through the relevant payment provider's systems.

Where clients request direct billing, necessary personal, treatment and insurance information may be disclosed to the applicable insurer, claims administrator or benefits-processing platform for the purpose of submitting, verifying or processing claims.

Only information reasonably necessary for the authorized purpose will be disclosed.

Insurance-related information will not be sold or used for unrelated advertising purposes.

7. Email and SMS Marketing

Ver Rev Massage may use Omnisend and Wix to manage email and SMS marketing communications.

With appropriate consent or another lawful basis, these communications may include:

Clinic announcements and service updates
New treatment offerings
Promotions and special events
Appointment availability and booking opportunities
Wellness-related updates and newsletters

Marketing consent is separate from consent to receive treatment or direct insurance billing.

Providing a telephone number or email address for appointment booking does not automatically constitute consent to receive promotional text messages.

We comply with applicable requirements under Canada's Anti-Spam Legislation (CASL).

Unsubscribing

Clients may unsubscribe from promotional emails using the unsubscribe link provided in applicable messages.

Clients receiving marketing text messages may opt out by replying STOP, where this functionality is supported, or by contacting the clinic directly.

Marketing preferences may be changed at any time.

Unsubscribing from promotional communications does not necessarily prevent essential transactional or appointment-related communications.

Ver Rev Massage does not sell or rent client contact lists to third parties for independent marketing purposes.

8. Confidentiality and Authorized Access

Ver Rev Massage is committed to maintaining professional confidentiality.

Employees, independent contractors and authorized service providers are expected to protect personal information and access it only where reasonably necessary to carry out their authorized responsibilities.

Personal health information will not be disclosed to unauthorized individuals except with appropriate consent or where permitted or required by law.

9. Information Security

Ver Rev Massage maintains reasonable administrative, technical and physical safeguards appropriate to the sensitivity of the personal information under its control.

These safeguards may include access controls, confidentiality requirements, secure third-party systems and procedures for handling sensitive information.

While reasonable precautions are taken, no electronic transmission or storage system can be guaranteed completely secure.

Where a privacy breach occurs, Ver Rev Massage will assess the incident and take appropriate steps, including required notifications, in accordance with applicable legislation.

10. Website Cookies and Analytics

Our website may use cookies or similar technologies to support website functionality, understand visitor activity and improve the online experience.

Where applicable, third-party website, analytics or marketing providers may process certain technical information, such as browser details, device information or website interactions.

Visitors may manage certain cookies through their browser settings or any cookie-management tools made available on our website.

Where legally required, consent will be obtained before using non-essential tracking technologies.

11. Third-Party Service Providers

Ver Rev Massage may engage trusted third-party platforms to support clinic operations, including:

Noterro: Online booking, intake forms and practice management
Square: Payment processing
Omnisend: Email and SMS marketing
Insurance and benefits providers: Direct-billing administration
Website hosting and technical service providers: Website functionality and security

These providers may process information on our behalf in accordance with their respective contractual commitments and applicable privacy requirements.

Certain providers may store or process information outside Alberta or Canada, where it may be subject to the laws of the applicable jurisdiction.

12. Information Retention

Personal and clinical information is retained only as long as reasonably necessary for its intended purpose or as required by applicable legal, professional, insurance, taxation or regulatory requirements.

Clinical records may be subject to retention requirements that continue after a client's final appointment.

When information is no longer required, Ver Rev Massage will take reasonable steps to securely destroy, delete or anonymize it, as appropriate.

13. Access to and Correction of Information

Clients may request access to their personal information or request corrections to inaccurate or incomplete information, subject to applicable legal restrictions.

Requests should be directed to the clinic's designated privacy contact.

Ver Rev Massage will respond within applicable statutory timelines and may take reasonable steps to verify the identity of an individual making a request.

14. Changes to This Privacy Policy

Ver Rev Massage may update this Privacy Policy periodically to reflect changes in legislation, technology, clinic services or operating practices.

The most current version will be made available on our website, with the effective date updated accordingly.

15. Contact and Privacy Inquiries

For questions, concerns, access requests or inquiries regarding the handling of personal information, please contact:

Ver Rev Massage

Sherwood Park, Alberta, Canada

Privacy Officer: Alicia Kuziw- owner

Email: info@verrevmassage.com

Telephone: 780-299-6432

Mailing Address: 205-1606 Sherwood Drive, Sherwood Park, AB T8A 0Z2

We are committed to addressing privacy concerns respectfully, responsibly and in accordance with applicable legislation.